The industry leader in BSM Enterprise Management needed a communication partner during some of the companies most difficult times. Downsizing, off shoring, new performance management systems, campus closings, pay decreases and first time out-of-pocket benefit costs were effecting retention of talented employees.
BMC knew communication would be the key. We brought our expertise to create a broad range of deliverables, including re-branding internally, messaging, strategy development, and targeted marketing.
We worked hard to understand the new business goals and global strategy, and as a result, we’ve helped them deliver their new “Value Proposition” to employees.
Now in it’s third year, we’re achieving a paperless campaign to reduce costs, serving as consultants to the BMC internal brand team, employees are staying and striving, and benefits communication got the highest recognition in the company.
Oh, did we mention we decreased the budget over half since the first year for the same amount of deliverables.
BMC Software
